Trade Marks & Brands

Protecting the exclusivity of your product, service or brand can be integral to preserving commercial value and strategy. That’s why some of the most preeminent and sophisticated businesses – as well as pioneering entrepreneurial organisations – have called upon us as leading UK trade mark lawyers to advise on major UK trade mark related issues.

Our experience in this area includes working with an internationally renowned university, a world-famous fashion house, a well-known alcoholic drinks company and a multinational consumer goods company that boasts a portfolio of the world’s best known household brands, as well as a range of other brand-owners across various industries in both the FMCG and luxury goods sectors. We have advised on the enforcement of trade marks for goods and services ranging from sports drinks to perfumes, nappies, soap products, fireproof garments and financial services. In addition, we continue to play a central role in shaping key legislation affecting designers in the enforcement of their trade marks.

In addition, we have extensive experience advising in respect of trade mark oppositions and cancellation actions before the UK Intellectual Property and European Intellectual Property Offices, including, for example, for a multinational consumer goods company, a range of clients in the fashion sector and a philanthropic institute.

“A prime address for world-renowned brand owners”
World Trademark Review

Example Cases

  • Procter & Gamble v Star Global Trading Limited (perfumes)
  • Procter & Gamble v Per-Scent (perfumes)
  • Procter & Gamble v various counterfeit traders (toothbrush heads)
  • Punter of England Limited v University of Cambridge (souvenir merchandise)
  • Gillette v Corsair (body sprays)
  • Duracell v Round Imports (energy drinks)
  • Kaneka v Eagle Technical Fabrics (flame retardant clothing)
  • Fit Kitchen Limited v Ocado Group PLC (packaging)
  • Life Global Holdings Limited & Another v Pepsico Inc and Others (beverages)